The context
Annual giving asks a community to act together. These materials framed participation as a shared commitment and made progress visible.
Making participation visible
A coordinated annual-giving suite, volunteer appreciation, and visible participation tracking.
Clayton’s role
Major gifts and donor relations; collaboration with Marketing and Communications on solicitation and stewardship materials, followed by acting development leadership.
Annual givingIntegrated communicationsVolunteer engagementStewardship
The work
The suite used consistent language and imagery across brochures, postcards, volunteer thanks, and an on-campus participation display. The FY2017 advancement report explicitly records collaboration with the Marketing and Communications team on Greenhill Fund solicitations and stewardship collateral.
What it shows
The work shows how a fundraising message can carry across print, volunteer communications, and the physical campus. The materials were produced through a collaborative advancement program.
Portfolio source: Original marketing and volunteer galleries; Greenhill FY2017 advancement report.
Institutional work is shown in the context of Clayton’s role and collaborations. Original organizations, contributors, photographers, designers, and production partners retain their respective credits and rights.
What could we build for you?
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